Today, the New York Business Expo was held at the Jacob Javits Center in New York. This event provided small business owners and marketing professionals the ability to catch up on the latest news happening in social media, search engine optimization strategies and email marketing. Presenters included speakers from Constant Contact, Message Medium and CoCommunications. The Constant Contact panel gave participants the ability to learn about how social media and email marketing can work together to expand your audience. They also gave tips on how much you should write in your posts on social media and provided suggestions on how and when emails should be sent. The Search Engine Optimization workshop was presented by Maisha Walker who is the President and Founder of Message Medium which is a company that provides courses in online marketing including social media and search engine optimization. Maisha Walker also writes articles on Inc. Magazine which covers topics related to online marketing.
The events were informative and allowed me the opportunity to stay up to date with social media and search engine optimization strategies. The best part about the New York Business Xpo is that we got tons of freebies like bags, pens and even earphones from some of the exhibitors.